Coopetition beyond old and new perspectives

Area 13 – Scienze economiche e statistiche

How has coopetition been defined in the relevant literature? What are the meanings that have been assigned to coopetition? Has coopetition been legitimized and reified in scholarly understanding? Or is still open to further evolution and integration? How can coopetition be conceived as a management innovation? And, if so, what are the key drivers supporting the emergence of coopetition as management innovation? What are the social and cognitive processes unfolding as coopetition research was developing? This book addresses the questions above by identifying the main aspects of coopetition as they have emerged in management inquiry.

SINTESI